Writing mission statement for your site
It’s essential to write a mission statement for your site. Like Tweakast, our mission statement is to gather all the tweaks over the world and make it a place for everyone to learn and share. That’s our mission statement even before we build this site. I cannot stress how important it is, mission statement gives you a sense of direction of where you are heading.
A mission statement…
- Clarifies what you’re creating
- Clarifies your objectives
- Prevents your mission from off-tracking
- Insulates you from the whims of others
Every mission statement should include
- Who the site is for
- What the site does
- How the site differs from its competitors
You need not spend a lot of time on this but mission statement must capture the essence of your site’s purpose and they must be meaningful too.
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